As the time comes to discuss Digital marketing trends of 2025, the 2025 was not a year of disruption for digital marketing. It was a year of adjustment. The platforms…
Google Ads Expands Generative AI Ad Creation to More Advertisers refers to Google’s move to make automated, machine-assisted ad copy and creative tools available to a wider range of businesses…
We will discuss the secret SEO fix which all site owners should know. Site owners typically believe their website received a penalty or technical issue when rankings suddenly decrease but…
Researchers tested whether unconventional prompting strategies, such as threatening an AI (a concept famously suggested by Google co-founder Sergey Brin), affect AI accuracy. They discovered that while these threat-based prompts…
The search results display in a different format than what users are familiar with from traditional Google searches. The search results now display a human-written paragraph that provides a conversational…
The digital discovery landscape shows a clear trend that AI assistants transform how people conduct searches. The tools ChatGPT, Google Gemini, Claude and Perplexity have evolved from novelties into the…
The dynamic and fast-growing talent pool of India’s digital marketing scene consists of seasoned experts, creative entrepreneurs, powerful thought leaders, and committed teachers. Reflecting the fast changing character of digital…
On August 2, 2023, Google announced that it would be introducing changes to the visibility of FAQ and How-To rich results in search results. These changes are meant to make…