The way people search has changed with the introduction of tools such as ChatGPT, Claude, Gemini, and Perplexity, so being found online is no longer just about Google SEO. These AI assistants do not serve a list of links, they generate natural language responses backed by high-authority sources, structured content, and verified identities. As a…
The digital discovery landscape shows a clear trend that AI assistants transform how people conduct searches. The tools ChatGPT, Google Gemini, Claude and Perplexity have evolved from novelties into the standard methods which users employ to find information and gain insights about people and businesses. The emergence of AIO (AI Optimization) represents a new digital…
The dynamic and fast-growing talent pool of India’s digital marketing scene consists of seasoned experts, creative entrepreneurs, powerful thought leaders, and committed teachers. Reflecting the fast changing character of digital channels, the sector is distinguished by a strong focus on practical application, data-driven strategies, and ongoing learning. The sheer volume and variety of experts from…
The Indian recruitment market is characterized by its dynamic and expansive nature, serving as a critical bridge between a vast talent pool and diverse industry demands. This report provides a comprehensive overview of this landscape, identifying key players and highlighting the market’s inherent fragmentation alongside the significant presence of established, diversified firms. The analysis underscores…
On August 2, 2023, Google announced that it would be introducing changes to the visibility of FAQ and How-To rich results in search results. These changes are meant to make searching easier and more consistent for users. Here we have discussed all important Google updates. Now, FAQ-rich results will only be shown for government and…
The Digital Personal Data Protection (DPDP) Bill, 2023 is a proposed law in India that aims to protect the privacy of individuals’ personal data. The bill has been in the works for several years, and it was recently approved by the Cabinet and will be tabled today in the parliament of India today. Here are…
On-Page SEO: One Stop Complete Guide, 2023 On-Page SEO refers to the process of optimizing a website’s various elements to increase its visibility and positioning on search engine results pages. (SERPs). It focuses on optimizing a website’s content, structure, and HTML code to make it more search engine-friendly and to increase its relevance and authority…
Niche and keywords that are restricted on Google Ads Niche’s that are banned from Google ADs: Exact Keywords of different niche’s that are banned from Google ADs:
What is Google Bard?Google Bard is an AI-powered digital assistant developed by Google. It is designed to help users with tasks such as scheduling, reminders, and search. The assistant can provide users with personalized recommendations and curate content from various sources. It is available on Android, iOS, and the web. “Bard seeks to combine the…
Recession is having a major impact on businesses of all sizes. Digital marketing is playing a crucial role in helping businesses survive and even thrive during this period. Digital marketing strategies like SEO, content marketing, social media, and email marketing are helping businesses reach their target audience and promote their products and services in affordable…